The Original Tropigal

What Do Facebook Users Expect from Brands? - eMarketer

anisesmith:

Via Scoop.it - Social Media Optimization & Search Engine Optimization

I really have no desire to “Like” a bank or some other corporation on Facebook.  I have my thoughts on how to use the network but really - the companies that are trying to game the system in the way that bands used to do on MySpace - please - bite me!   Facebook users have both positive and negative expectations when “liking” a brand.
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